Fundraising is all about relationship management isn’t it? Yet a recent report in the Financial Review quoting Sweeney Research’s sports report on Australian companies’ donations to the sporting world showed a very low recognition recall for sponsorship and sports events.
Could the same be true for corporate sponsorship of charitable and nonprofit causes? Perhaps arts events [...]
Filed under: fundraising, nonprofit, philanthropy | Tagged: Arts, Relationship Management, Social Ventures, Sport | 3 Comments »
